Breathe
in
out
Let’s reverse the burnout
Let’s Connect
Co Create
Build
A
Brand
 Beyond your Logo
That
You
Love -
Brings you Fulfilment
Without Burnout
With Clarity and Insight
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Strategic tools align to your
vision
visuals
voice
vision
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A brand that connects, communicates
and grows authentically
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+
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Strategic tools align to your
vision
visual
voice
vision
A brand that connects, communicates
and grows authentically
Brand Strategy is Clarity Made Visible and Felt Easily
Brand Strategy is Clarity Made Visible and Felt Easily
When you, the founder, feel foggy, it affects everything :  your team, your decisions, and how your brand shows up.
One that flows into the business, shapes the brand, and reaches the right people.
At the heart of impactful brand building is alignment.
aligning your inner clarity with how your brand looks, feels, and communicates in the world.
Your brand should reflect your pace, values and your purpose while connecting to the people who matter : Your community and your customers.
It’s about creating a brand that is true to your values and instantly recognizable to those you want to serve.
From the inside out, together we shape a brand that’s intentional, vision-led, and unmistakably authentic.
Powerind Green, where innovation powers sustainable energy solutions.
Because here’s the truth:
My offerings are designed
with three goals in mind:
Build clarity.
Reduce burnout.
Increase fulfilment.
affects
everything
Because here’s the truth:
When you,
The founder,
feel foogy
or
misaligned
affects
everything
Every offering is created with one person in mind: The founder
Every offering is created with
one person in mind: The founder
A brand built on your unique vision, values, and fulfillment is your most powerful, lasting asset. Whether you’re feeling stuck, scaling quickly, or seeking more intentionality, my services meet you where you are: helping you move forward with clarity and confidence. Each step brings alignment and impact, empowering you to lead a brand that truly reflects your vision and attracts the right audience.
The Insight Call
40 mins
Online Session
Your brand can’t be aligned if you’re not.

Build a brand that fulfills you by reconnecting with your inner vision and untangling what’s in the way.

Who this is for ...

Founders who feel foggy, scattered, or stuck and are seeking personal clarity before brand clarity. Whether you’re full of ideas or unsure what’s next, this session helps you pause, reflect, and realign from within.

What to Expect ...
  • A calm, focused space to step back from the noise.
  • Using creative psychology, intuitive tools, and the Five Elements Theory, we’ll explore - What’s holding you back and what wants to move forward.
You’ll walk away with...
  • Reconnection to your authentic personal vision
  • Clarity on mental, emotional, or creative blocks
  • Confidence to move forward with intention
The Audit Call
40 mins
Online Session
Look at your brand through the eyes of a consumer
Who this is for ...

Founders, creatives, or small teams who sense a disconnect between their online presence and the brand they truly want to build. You’re not sure what’s off,  but you know something doesn’t feel aligned.

What to Expect ...

A focused review of your digital presence, especially Instagram. We’ll assess what’s working, what feels out of sync, and where design or messaging may be creating confusion instead of clarity.

You’ll walk away with...
  • A clearer, more consistent online presence
  • A better sense of how your brand actually feels to others
  • Clarity on what’s working and what’s not
  • Simple shifts to bring your brand back into alignment
The Primary Consult
1hr charged hourly- upto 3hrs
Online session | In Person Session
When something feels off but you can’t quite name it, start here.
Who this is for ...

It’s designed for those who know the misalignment has gone too far and are ready to move beyond the fog into clear, insightful, and practical solutions.

What to Expect ...
  • Unpack what’s really causing the block,  be it strategy, creative energy, or decision fatigue
  • Bring in consumer psychology to help you better connect with your audience
  • A holistic view of brand-building that goes far beyond just a logo
  • Explore systems and practical tools to bring your vision to life
You’ll walk away with...
  • Clarity on your brand values and how to use them
  • Key consumer psychology insights you can apply
  • Your vision translated into simple, actionable steps
  • Practical tools from design thinking and psychology
The Deep Dive
4–5 hrs/day (ideally consecutive)
3 immersive days
Build your brand from the inside out.

This isn’t a surface-level fix. The Deep Dive is a strategic reset designed to bring your brand back into alignment at every level: from core values to customer experience.

Who this is for

Founders ready to zoom out, and intentionally lead their brand with clarity, confidence, and deeper creative direction.

What to expect
  • Uncover the values driving your business
  • Refine your voice and tone across touchpoints
  • Understand design psychology and brand visuals
  • Audit key brand interactions and experiences
  • Spot creative gaps and misalignments
  • Write clear briefs that align your team
  • Build systems for consistency and ease
You’ll walk away with
  • A clearer, more consistent online presence
  • A distinct voice and intentional visual approach
  • Smarter creative direction for your team
  • Systems to scale your brand without burnout
Custom Brand Training Workshops
3 Hours
live or hands-on team session
Make your team the clearest expression of your brand.

Once your brand is defined, it’s your people who bring it to life. These tailored workshops turn strategy into behavior helping teams embody your brand in everything they do.

Who this is for ...

Frontline teams ready to align their voice, visuals, and presence.

What to Expect ...
  • Translate your brand into everyday language, visuals, and actions
  • Build team confidence with real-time practice and feedback
  • Turn abstract guidelines into living, breathing brand behavior
You’ll walk away with...
  • Stronger internal alignment
  • Practical tools for consistent brand delivery
  • A team empowered to represent your brand with clarity
Let’s Find What Fits
Problem
Service
Solution
Personally feeling creatively lost
Brand feeling unclear online
Need a strong reset
Need a powerful restart
Want your team on board
The Insight Call
The Audit Call
The Primary Consult
The Deep Dive
Brand Training Workshops
Reconnect with your vision and inner clarity
Identify gaps and quick fixes for alignment
Flexible and Focused, strategic direction
A complete 3-day brand realignment from the inside out
A team that is driven, aligned and intentional
The Insight Call
Build a brand that fulfills you by starting with clarity of self, not just strategy.
About
Designed for: Founders seeking personal clarity before brand clarity
This call creates a calm, focused space to pause, reflect, and reconnect with your deeper vision. Whether you’re bursting with ideas or feeling stuck, this session guides you to realign internally so you can confidently lead your brand forward.
40 mins
Online meeting
What you will gain?
Using creative psychology, intuitive frameworks, and the Five Elements Theory, you will

• Reconnect with your authentic personal vision
• Untangle mental and creative blocks
• Identify clear, energizing next steps
• Move forward with clarity and confidence to launch your ideas
The Insight Call
40 mins
Online Session
Your brand can’t be aligned if you’re not.

Build a brand that fulfills you by reconnecting with your inner vision and untangling what’s in the way.

Who this is for ...

Founders who feel foggy, scattered, or stuck and are seeking personal clarity before brand clarity. Whether you’re full of ideas or unsure what’s next, this session helps you pause, reflect, and realign from within.

What to Expect ...
  • A calm, focused space to step back from the noise.
  • Using creative psychology, intuitive tools, and the Five Elements Theory, we’ll explore - What’s holding you back and what wants to move forward.
You’ll walk away with...
  • Reconnection to your authentic personal vision
  • Clarity on mental, emotional, or creative blocks
  • Confidence to move forward with intention
The Audit Call
Take a clear, intentional look at how your brand shows up online.
About
In this focused session, we review your digital presence, especially your Instagram page, to identify what’s working, what feels misaligned, and where visual design may be adding beauty but not clarity. These mismatches often confuse your audience and weaken your message.
40 mins
Online meeting
What you will gain?
You’ll leave with simple, strategic insights and immediate shifts you can make to realign your brand and strengthen how it's experienced by others.

The Audit Call
40 mins
Online Session
Look at your brand through the eyes of a consumer
Who this is for ...

Founders, creatives, or small teams who sense a disconnect between their online presence and the brand they truly want to build. You’re not sure what’s off,  but you know something doesn’t feel aligned.

What to Expect ...

A focused review of your digital presence, especially Instagram. We’ll assess what’s working, what feels out of sync, and where design or messaging may be creating confusion instead of clarity.

You’ll walk away with...
  • A clearer, more consistent online presence
  • A better sense of how your brand actually feels to others
  • Clarity on what’s working and what’s not
  • Simple shifts to bring your brand back into alignment
The Primary Consult
When something feels off but you can’t quite name it, start here.
Designed for: Founders seeking personal clarity before brand clarity
About
This is a flexible, focused strategy session designed to help founders gain clarity. Whether you're facing a brand plateau, creative block, or business decision fatigue, we’ll identify what’s holding you back, from unclear brand strategy to internal misalignment.
40 mins
Online meeting
What you will gain?
You can begin with just one hour and continue only if it feels right. There’s no pressure. You’ll walk away with insight, practical tools, and a clearer path forward.
The Primary Consult
1hr charged hourly- upto 3hrs
Online session | In Person Session
When something feels off but you can’t quite name it, start here.
Who this is for ...

It’s designed for those who know the misalignment has gone too far and are ready to move beyond the fog into clear, insightful, and practical solutions.

What to Expect ...
  • Unpack what’s really causing the block,  be it strategy, creative energy, or decision fatigue
  • Bring in consumer psychology to help you better connect with your audience
  • A holistic view of brand-building that goes far beyond just a logo
  • Explore systems and practical tools to bring your vision to life
You’ll walk away with...
  • Clarity on your brand values and how to use them
  • Key consumer psychology insights you can apply
  • Your vision translated into simple, actionable steps
  • Practical tools from design thinking and psychology
The Deep Dive
4–5 hrs/day (ideally consecutive)
3 immersive days
Build your brand from the inside out.

This isn’t a surface-level fix. The Deep Dive is a strategic reset designed to bring your brand back into alignment at every level: from core values to customer experience.

Who this is for ...

Founders ready to zoom out, and intentionally lead their brand with clarity, confidence, and deeper creative direction.

What to Expect ...
  • Uncover the values driving your business
  • Refine your voice and tone across touchpoints
  • Understand design psychology and brand visuals
  • Audit key brand interactions and experiences
  • Spot creative gaps and misalignments
  • Write clear briefs that align your team
  • Build systems for consistency and ease
You’ll walk away with...
  • A clearer, more consistent online presence
  • A distinct voice and intentional visual approach
  • Smarter creative direction for your team
  • Systems to scale your brand without burnout
Custom Brand Training Workshops
40 mins
Online meeting
Duration: 3 hour live or hands-on training session.
Best for: Teams ready to speak, show up, and deliver in full alignment with your brand
About
Once your brand is clear internally, your team becomes the living expression of that clarity. These tailored workshops ensure that everyone, from designers to frontline staff, understands how to bring your brand to life consistently, confidently, and intentionally.
Summary
What you will gain?
In this session, your team will:
• Translate your brand vision into aligned visuals and messaging

• Embody your brand’s tone, language, and values in everyday interactions

• Turn abstract guidelines into practical behaviors and creative output
Brand clarity should not remain only in a presentation deck; it must live in your people and in how they represent your brand every day. Empower your team to become your brand’s strongest advocates. Book a Custom Brand Training Workshop today.

Find Your Brand Clarity and Confidence with Tailored Consulting Services
Feeling personally or creatively off-track? Start with The Insight Call for deep self-led clarity and vision alignment.
Need an honest, expert assessment of your brand’s digital presence? Book The Audit Call to identify gaps and quick wins.
Seeking focused clarity and actionable strategy? Schedule The Primary Consult for targeted brand realignment and problem-solving.

Ready for a full brand transformation? Choose The Deep Dive — a comprehensive 3-day immersive strategy experience.

Want your entire team to embody and deliver your brand consistently? Opt for Custom Brand Training Workshops designed to build internal alignment and confidence.

Custom Brand Training Workshops
3 Hours
live or hands-on team session
Make your team the clearest expression of your brand.

Once your brand is defined, it’s your people who bring it to life. These tailored workshops turn strategy into behavior helping teams embody your brand in everything they do.

Who this is for ...

Frontline teams ready to align their voice, visuals, and presence.

What to Expect ...
  • Translate your brand into everyday language, visuals, and actions
  • Build team confidence with real-time practice and feedback
  • Turn abstract guidelines into living, breathing brand behavior
You’ll walk away with...
  • Stronger internal alignment
  • Practical tools for consistent brand delivery
  • A team empowered to represent your brand with clarity
Let’s Find What Fits
Problem
Service
Solution
Personally feeling creatively lost
Brand feeling unclear online
Need a strong reset
Need a powerful restart
Want your team on board
The Insight Call
The Audit Call
The Primary Consult
The Deep Dive
Brand Training Workshops
Reconnect with your vision and inner clarity
Identify gaps and quick fixes for alignment
Flexible and Focused, strategic direction
A complete 3-day brand realignment from the inside out
A team that is driven, aligned and intentional
Swipe right >>
What to expect…
My brand looks and sounds different everywhere.
I feel pressured to follow trends that don’t fit me.
I have a great product or service, but no one gets it.
I keep changing direction.
I’m not sure what makes me different.
I don’t know how to brief my teams.
I don’t have a big team.
I’m not creative.
I don’t manage the creative side.
My brand is consistent, recognizable, and builds trust.
I build authentic, timeless brands that reflect my vision.
I communicate clearly and connect deeply with my audience.
I steer my brand with clarity and purpose.
I own my unique edge and attract the right people.
I share my vision clearly so others bring it to life with ease.
I have what I need to grow confidently, without overwhelm.
I’m noI use design and language with clarity and intention.t creative.
I lead with confident, creative communication.
Freeya Shah
Entrepreneur

"This session helped me understand why I was delaying execution on social media, it went deeper than strategy. We uncovered how to define brand values clearly, be mindful of unintended messages, and build real connection with our audience. Social media isn’t just about posting, it’s about building a freakin’ community. Loved the attention to detail and the real-life examples!"

Janvi B Shah
Finance Student

"There were points I hadn’t even considered when it came to branding, like how something as small as colour, shape, or size can change perception. Pooja explains with such clarity because she really knows what she’s talking about. I walked away with a sharper lens on brand building."

Sonali Dalwani
Founder Crimzon

"You are amazing. Feel privileged to have had the opportunity to work with you.

I love how comprehensive your approach is, tying together business, strategy, design with human psychology and a twist of spirituality. We are extremely fortunate to be working with you.
Thank you so much for clarity like never before. "

Freeya Shah
Entrepreneur

"This session helped me understand why I was delaying execution on social media, it went deeper than strategy. We uncovered how to define brand values clearly, be mindful of unintended messages, and build real connection with our audience. Social media isn’t just about posting, it’s about building a freakin’ community. Loved the attention to detail and the real-life examples!"

Janvi B Shah
Finance Student

"There were points I hadn’t even considered when it came to branding, like how something as small as colour, shape, or size can change perception. Pooja explains with such clarity because she really knows what she’s talking about. I walked away with a sharper lens on brand building."

Sonali Dalwani
Founder Crimzon

"You are amazing. Feel privileged to have had the opportunity to work with you.

I love how comprehensive your approach is, tying together business, strategy, design with human psychology and a twist of spirituality. We are extremely fortunate to be working with you.
Thank you so much for clarity like never before. "

Dr. Aarti Jhaveri
Founder, Sustain Health UAE

"Working with Pooja has always been so effortless. She takes on projects close to her heart, and in my case, we connected on so many levels like wellbeing, mental health, and body positivity. She constantly encouraged me to step out of my comfort zone and when I did, she became the best little cheerleader. That support was so motivating! She was always open to listening and adapting. Honestly, Pooja’s warmth, accessibility, and professionalism make her a joy to work with."

Trishal Ghelani
Founder, Beti Beta Singapore

"As a founder, I was overwhelmed by the pressure to build a personal brand along with the company’s. This session helped me understand how the two connect and more importantly, how to manage that overlap with clarity. It gave me real tools to work through what felt like weaknesses."

Aditi Boghani
Entrepreneur

"This session helped me separate myself from the brand and see what truly works for the brand. It brought so much clarity to our thought process and helped us get specific about what we want the brand to represent."

Dr. Aarti Jhaveri
Founder, Sustain Health UAE

"Working with Pooja has always been so effortless. She takes on projects close to her heart, and in my case, we connected on so many levels like wellbeing, mental health, and body positivity. She constantly encouraged me to step out of my comfort zone and when I did, she became the best little cheerleader. That support was so motivating! She was always open to listening and adapting. Honestly, Pooja’s warmth, accessibility, and professionalism make her a joy to work with."

Trishal Ghelani
Founder, Beti Beta Singapore

"As a founder, I was overwhelmed by the pressure to build a personal brand along with the company’s. This session helped me understand how the two connect and more importantly, how to manage that overlap with clarity. It gave me real tools to work through what felt like weaknesses."

Aditi Boghani
Entrepreneur

"This session helped me separate myself from the brand and see what truly works for the brand. It brought so much clarity to our thought process and helped us get specific about what we want the brand to represent."

Pranay Nihalani
Business owner

"My experience was really good. One of the best things of the course was how Pooja related her concepts to real life businesses of other people as well as the students in the course for us to in a way understand how those concepts would pan out in the larger scheme of the company. Another thing I would like to point out is that because of the interactive nature of the program, the 2 hours 30 mins plus workshop feels like a breeze and I am a super impatient person normally but this felt like a discussion with friends about business."

Sonali Dalwani
Founder Crimzon

"You are amazing. Feel privileged to have had the opportunity to work with you.

I love how comprehensive your approach is, tying together business, strategy, design with human psychology and a twist of spirituality. We are extremely fortunate to be working with you.
Thank you so much for clarity like never before. "

Aditi Boghani
Entrepreneur

"This session helped me separate myself from the brand and see what truly works for the brand. It brought so much clarity to our thought process and helped us get specific about what we want the brand to represent."

Pranay Nihalani
Business owner

"My experience was really good. One of the best things of the course was how Pooja related her concepts to real life businesses of other people as well as the students in the course for us to in a way understand how those concepts would pan out in the larger scheme of the company. Another thing I would like to point out is that because of the interactive nature of the program, the 2 hours 30 mins plus workshop feels like a breeze and I am a super impatient person normally but this felt like a discussion with friends about business."

Sonali Dalwani
Founder Crimzon

"You are amazing. Feel privileged to have had the opportunity to work with you.

I love how comprehensive your approach is, tying together business, strategy, design with human psychology and a twist of spirituality. We are extremely fortunate to be working with you.
Thank you so much for clarity like never before. "

Aditi Boghani
Entrepreneur

"This session helped me separate myself from the brand and see what truly works for the brand. It brought so much clarity to our thought process and helped us get specific about what we want the brand to represent."

Sumedh Bhatnagar
Content Manager Boombay

"I used to create content just because it looked good or felt creative. This session changed that. I learned how to focus on what the customer actually sees and feels. The biggest shift? Realising that social media is not a brochure, it’s a conversation. That changed everything."

Niharika Goenka
CEO/Founder Bombay

"I think just a lot of clarity in that these are our 6 key personality traits and that we need to be guided by these six whenever we express ourselves in any way. I felt it was also really helpful to do the exercise where we applied the framework to content that we had already put out. I also feel like it was helpful to look at how each piece of content was being viewed and perceived and remembered by the consumer of that content! Very impactful to see our work through a different lens! the six personality traits that we put together that actually work with each other in a very coherent way. It felt really unique and very apt for the brand."

Shwetha Sivaraman
Entrepreneur

"Overall experience was great in terms of setting the context and covering many key areas. The workshop was a great starting point to explore the look and feel of our brands and how they actually play a big role in the business. The biggest takeback for me was the broadening of the horizon in terms of how important design can be in communication and some ideas on how I can use it to powerfully communicate."

Sumedh Bhatnagar
Content Manager Boombay

"I used to create content just because it looked good or felt creative. This session changed that. I learned how to focus on what the customer actually sees and feels. The biggest shift? Realising that social media is not a brochure, it’s a conversation. That changed everything."

Niharika Goenka
CEO/Founder Bombay

"I think just a lot of clarity in that these are our 6 key personality traits and that we need to be guided by these six whenever we express ourselves in any way. I felt it was also really helpful to do the exercise where we applied the framework to content that we had already put out. I also feel like it was helpful to look at how each piece of content was being viewed and perceived and remembered by the consumer of that content! Very impactful to see our work through a different lens! the six personality traits that we put together that actually work with each other in a very coherent way. It felt really unique and very apt for the brand."

Shwetha Sivaraman
Entrepreneur

"Overall experience was great in terms of setting the context and covering many key areas. The workshop was a great starting point to explore the look and feel of our brands and how they actually play a big role in the business. The biggest takeback for me was the broadening of the horizon in terms of how important design can be in communication and some ideas on how I can use it to powerfully communicate."

Hetal Gandhi
Marketing Boombay

"It helped me realize how important it is to stick to brand values when communicating, rather than just jumping on the latest trends."

Elezabeth Niar
Founder, Beti Beta Singapore

"6 months into launching we felt the need to pivot our social media ; we did not know why or what but something did not feel right. 

Pooja helped us understand that we mixed our individual personalities with our brand that restricted our vision and potential. Our communication moved with our highs and lows and that deeply impacted our sense of clarity and our consumers trust. 

Our brand was never meant to be about us as founders. It had its own unique identity that we missed out on. To all founders and entrepreneurs out there Pooja is as real as it gets !! "

Krupa Shah
Founder Impressions

"Pooja brought a lot of clarity to our brand. She helped us identify what needed to change and guided us through small, meaningful shifts that made a big difference. She was very honest, warm, and understanding throughout the process. What we really valued was how practical she was — never pushing us to spend on anything unnecessary. Even after our sessions ended, she continued to check in and support us. Her approach was thoughtful and exactly what we needed."

Hetal Gandhi
Marketing Boombay

"It helped me realize how important it is to stick to brand values when communicating, rather than just jumping on the latest trends."

Elezabeth Niar
Founder, Beti Beta Singapore

"6 months into launching we felt the need to pivot our social media ; we did not know why or what but something did not feel right. 

Pooja helped us understand that we mixed our individual personalities with our brand that restricted our vision and potential. Our communication moved with our highs and lows and that deeply impacted our sense of clarity and our consumers trust. 

Our brand was never meant to be about us as founders. It had its own unique identity that we missed out on. To all founders and entrepreneurs out there Pooja is as real as it gets !! "

Krupa Shah
Founder Impressions

"Pooja brought a lot of clarity to our brand. She helped us identify what needed to change and guided us through small, meaningful shifts that made a big difference. She was very honest, warm, and understanding throughout the process. What we really valued was how practical she was — never pushing us to spend on anything unnecessary. Even after our sessions ended, she continued to check in and support us. Her approach was thoughtful and exactly what we needed."

Mansi Shetty Bafna
Lawyer & Co-founder, Vanilla Miel

"A fresh perspective on flow, colour, and authenticity, even with limited tools. I didn’t take this course to cram design tips but to understand how to improve my brand's aesthetic across touchpoints. And that’s exactly what I got. Through easy, sustainable tips shared over time, I learned how small tweaks can lead to real, impactful change. The class was run with such ease, and we all got to participate fully. Pooja made sure every brand was seen, sharing live feedback, using real examples, and offering practical insights we could apply immediately."

Nimay Kapadia
Finance/Startup

We always focused on execution. This session helped us realise the power of starting with purpose. It shifted our mindset from just designing events to building meaningful, value-led communication." - SRMD Divinetouch Team
"We now have a clear framework to plan and design with brand values at the center. The best part is that it actually reduces effort while increasing impact." - SRMD Divinetouch Team
"It helped us understand that designing a flyer isn't just about aesthetics. It's about communicating the core purpose of the event in a way that truly connects." -SRMD Divinetouch Team
"It was an eye-opening realisation that social media isn’t everything. What really matters is building a real community around your brand. This session reminded us of that beautifully." -SRMD divinetouch Team
"The one-on-one session helped us see things from the brand lens. Every detail, from font to tone, was backed by intention. We now design with clarity, not confusion."
"We learned how to stand apart while staying aligned with the brand's vision. This session brought structure, soul, and strategy together in our event planning.

Isha Mehta
Founder, Satori

"Thank you so much for all you do and the love you pour into your clients. I hope you take a moment to reflect on all the value you add to brands and the lives of the founders you impact . This was one of the best learning experiences I’ve had, It created a safe space to explore, reflect, and create without pressure. The modules were rich, easy to understand, and deeply engaging. Every time I feel stuck now, I ask myself: ‘What is the purpose?’ That shift alone has helped me keep showing up for my brand. Thank you for the hope, clarity, and motivation. You’re a wonderful speaker and so, so relatable."

Mansi Shetty Bafna
Lawyer & Co-founder, Vanilla Miel

"A fresh perspective on flow, colour, and authenticity, even with limited tools. I didn’t take this course to cram design tips but to understand how to improve my brand's aesthetic across touchpoints. And that’s exactly what I got. Through easy, sustainable tips shared over time, I learned how small tweaks can lead to real, impactful change. The class was run with such ease, and we all got to participate fully. Pooja made sure every brand was seen, sharing live feedback, using real examples, and offering practical insights we could apply immediately."

Nimay Kapadia
Finance/Startup

We always focused on execution. This session helped us realise the power of starting with purpose. It shifted our mindset from just designing events to building meaningful, value-led communication." - SRMD Divinetouch Team
"We now have a clear framework to plan and design with brand values at the center. The best part is that it actually reduces effort while increasing impact." - SRMD Divinetouch Team
"It helped us understand that designing a flyer isn't just about aesthetics. It's about communicating the core purpose of the event in a way that truly connects." -SRMD Divinetouch Team
"It was an eye-opening realisation that social media isn’t everything. What really matters is building a real community around your brand. This session reminded us of that beautifully." -SRMD divinetouch Team
"The one-on-one session helped us see things from the brand lens. Every detail, from font to tone, was backed by intention. We now design with clarity, not confusion."
"We learned how to stand apart while staying aligned with the brand's vision. This session brought structure, soul, and strategy together in our event planning.

Isha Mehta
Founder, Satori

"Thank you so much for all you do and the love you pour into your clients. I hope you take a moment to reflect on all the value you add to brands and the lives of the founders you impact . This was one of the best learning experiences I’ve had, It created a safe space to explore, reflect, and create without pressure. The modules were rich, easy to understand, and deeply engaging. Every time I feel stuck now, I ask myself: ‘What is the purpose?’ That shift alone has helped me keep showing up for my brand. Thank you for the hope, clarity, and motivation. You’re a wonderful speaker and so, so relatable."

Stuti Thaleshwar
Owner, Soni Kanji Anandji

"I have seen so much growth overall in the business and mindset. People are understanding the brand clearly and are connecting to it much more. I honestly don’t think it would have been possible to come this far without your guidance. I never thought I would get sale from simple self shot reel for a luxury product. It was insane how people responded to just simple and clear communication. As the owner I am so happy with the vision and direction I only see more growth coming…
"

Veerali Raveshia
Founder, Loka

"The entire process was extremely rewarding. It made me think about my brand holistically, and helped clear so many grey areas. The psychology behind the design approach was especially helpful. Clarity was my biggest takeaway. It also made me more relaxed with how I handle social media. I miss it already. Though it was just 5 days, we covered so many key areas in depth. It was fun, interactive, and insightful. Great discussions, great feedback, and I even made new friends."

Riddhi Shah
Freelance Social Media Manager & Artist

"Yes! It gave some much-needed clarity of thought, helped me reassess my approach to social media, and even let go of some posting inhibitions. It’s all about the purpose! That was the biggest takeaway. Even though it seems obvious, the session with all its examples, hands-on work, and support, helped me actually practice it mindfully. I had an absolutely lovely time learning and exploring with everyone. Pooja, you're so down to earth and easy to talk to, it made the experience warm and safe. And the whole group was so supportive. Totally loved it."

Stuti Thaleshwar
Owner, Soni Kanji Anandji

"I have seen so much growth overall in the business and mindset. People are understanding the brand clearly and are connecting to it much more. I honestly don’t think it would have been possible to come this far without your guidance. I never thought I would get sale from simple self shot reel for a luxury product. It was insane how people responded to just simple and clear communication. As the owner I am so happy with the vision and direction I only see more growth coming…
"

Veerali Raveshia
Founder, Loka

"The entire process was extremely rewarding. It made me think about my brand holistically, and helped clear so many grey areas. The psychology behind the design approach was especially helpful. Clarity was my biggest takeaway. It also made me more relaxed with how I handle social media. I miss it already. Though it was just 5 days, we covered so many key areas in depth. It was fun, interactive, and insightful. Great discussions, great feedback, and I even made new friends."

Riddhi Shah
Freelance Social Media Manager & Artist

"Yes! It gave some much-needed clarity of thought, helped me reassess my approach to social media, and even let go of some posting inhibitions. It’s all about the purpose! That was the biggest takeaway. Even though it seems obvious, the session with all its examples, hands-on work, and support, helped me actually practice it mindfully. I had an absolutely lovely time learning and exploring with everyone. Pooja, you're so down to earth and easy to talk to, it made the experience warm and safe. And the whole group was so supportive. Totally loved it."

SRMD Divinetouch
Facilitators and Volunteers, Chennai

1. "We always focused on execution. This session helped us realise the power of starting with purpose. It shifted our mindset from just designing events to building meaningful, value-led communication." 2. "We now have a clear framework to plan and design with brand values at the center. The best part is that it actually reduces effort while increasing impact." "It helped us understand that designing a flyer isn't just about aesthetics. It's about communicating the core purpose of the event in a way that truly connects." 3. "It was an eye-opening realisation that social media isn’t everything. What really matters is building a real community around your brand. This session reminded us of that beautifully."

SRMD Divinetouch
Facilitators Ahemdabad

1. "The one-on-one session helped us see things from the brand lens. Every detail, from font to tone, was backed by intention. We now design with clarity, not confusion." 2. "We learned how to stand apart while staying aligned with the brand's vision. This session brought structure, soul, and strategy together in our event planning." 3. "We finally understood how to plan events for the brand with purpose. Not just in theme, but in tone, visuals, and values. The session gave us clarity, confidence, and consistency."

Samprati Doshi
Founder Najaranu Arts & Khuvi Organics

"It was actually an eye opened, I kept on doing courses on branding and digital marketing to learn different perspectives. But yours was another level. Best part was the personal care and interaction in mentoring the founder step by step. Your efforts were unmatched"

SRMD Divinetouch
Facilitators and Volunteers, Chennai

1. "We always focused on execution. This session helped us realise the power of starting with purpose. It shifted our mindset from just designing events to building meaningful, value-led communication." 2. "We now have a clear framework to plan and design with brand values at the center. The best part is that it actually reduces effort while increasing impact." "It helped us understand that designing a flyer isn't just about aesthetics. It's about communicating the core purpose of the event in a way that truly connects." 3. "It was an eye-opening realisation that social media isn’t everything. What really matters is building a real community around your brand. This session reminded us of that beautifully."

SRMD Divinetouch
Facilitators Ahemdabad

1. "The one-on-one session helped us see things from the brand lens. Every detail, from font to tone, was backed by intention. We now design with clarity, not confusion." 2. "We learned how to stand apart while staying aligned with the brand's vision. This session brought structure, soul, and strategy together in our event planning." 3. "We finally understood how to plan events for the brand with purpose. Not just in theme, but in tone, visuals, and values. The session gave us clarity, confidence, and consistency."

Samprati Doshi
Founder Najaranu Arts & Khuvi Organics

"It was actually an eye opened, I kept on doing courses on branding and digital marketing to learn different perspectives. But yours was another level. Best part was the personal care and interaction in mentoring the founder step by step. Your efforts were unmatched"

Client Experience
Mansi Shetty Bafna
Lawyer & Co-founder, Vanilla Miel

"A fresh perspective on flow, colour, and authenticity, even with limited tools. I didn’t take this course to cram design tips but to understand how to improve my brand's aesthetic across touchpoints. And that’s exactly what I got. Through easy, sustainable tips shared over time, I learned how small tweaks can lead to real, impactful change. The class was run with such ease, and we all got to participate fully. Pooja made sure every brand was seen, sharing live feedback, using real examples, and offering practical insights we could apply immediately."

Niharika Goenka
CEO/Founder Boombay

"I think just a lot of clarity in that these are our 6 key personality traits and that we need to be guided by these six whenever we express ourselves in any way. I felt it was also really helpful to do the exercise where we applied the framework to content that we had already put out. I also feel like it was helpful to look at how each piece of content was being viewed and perceived and remembered by the consumer of that content! Very impactful to see our work through a different lens! the six personality traits that we put together that actually work with each other in a very coherent way. It felt really unique and very apt for the brand."

Hetal Gandhi
Content Manager Boombay

"It helped me realize how important it is to stick to brand values when communicating, rather than just jumping on the latest trends."

Sonali Dalwani
Founder Crimzon

"You are amazing. Feel privileged to have had the opportunity to work with you.

I love how comprehensive your approach is, tying together business, strategy, design with human psychology and a twist of spirituality. We are extremely fortunate to be working with you.
Thank you so much for clarity like never before."

Freeya Shah
Entrepreneur

"This session helped me understand why I was delaying execution on social media, it went deeper than strategy. We uncovered how to define brand values clearly, be mindful of unintended messages, and build real connection with our audience. Social media isn’t just about posting, it’s about building a freakin’ community. Loved the attention to detail and the real-life examples!"

Janvi B Shah
Finance student

"There were points I hadn’t even considered when it came to branding, like how something as small as colour, shape, or size can change perception. Pooja explains with such clarity because she really knows what she’s talking about. I walked away with a sharper lens on brand building."

Riddhi Shah
Freelance Social Media Manager & Artist

"Yes! It gave some much-needed clarity of thought, helped me reassess my approach to social media, and even let go of some posting inhibitions. It’s all about the purpose! That was the biggest takeaway. Even though it seems obvious, the session with all its examples, hands-on work, and support, helped me actually practice it mindfully. I had an absolutely lovely time learning and exploring with everyone. Pooja, you're so down to earth and easy to talk to, it made the experience warm and safe. And the whole group was so supportive. Totally loved it."

Dr. Aarti Jhaveri
Founder, Sustain Health UAE

"Working with Pooja has always been so effortless. She takes on projects close to her heart, and in my case, we connected on so many levels like wellbeing, mental health, and body positivity. She constantly encouraged me to step out of my comfort zone and when I did, she became the best little cheerleader. That support was so motivating! She was always open to listening and adapting. Honestly, Pooja’s warmth, accessibility, and professionalism make her a joy to work with."

Trishal Ghelani
Founder, Beti Beta Singapore

"As a founder, I was overwhelmed by the pressure to build a personal brand along with the company’s. This session helped me understand how the two connect and more importantly, how to manage that overlap with clarity. It gave me real tools to work through what felt like weaknesses."

Aditi Boghani
Entrepreneur

"This session helped me separate myself from the brand and see what truly works for the brand. It brought so much clarity to our thought process and helped us get specific about what we want the brand to represent."

Sumedh Bhatnagar
Content Manager Boombay

"I used to create content just because it looked good or felt creative. This session changed that. I learned how to focus on what the customer actually sees and feels. The biggest shift? Realising that social media is not a brochure, it’s a conversation. That changed everything."

Samprati Doshi
Founder Najaranu Arts & Khuvi Organics

"It was actually an eye opened, I kept on doing courses on branding and digital marketing to learn different perspectives. But yours was another level. Best part was the personal care and interaction in mentoring the founder step by step. Your efforts were unmatched."

Nimay Kapadia
Finance/Startup

"I have attended several trainings before through work and socail projects - this was genuinely one of the best ive attended. You are a gifted trainer."

Pranay Nihalani
Business owner

"My experience was really good. One of the best things of the course was how Pooja related her concepts to real life businesses of other people as well as the students in the course for us to in a way understand how those concepts would pan out in the larger scheme of the company. Another thing I would like to point out is that because of the interactive nature of the program, the 2 hours 30 mins plus workshop feels like a breeze and I am a super impatient person normally but this felt like a discussion with friends about business."

Shwetha Sivaraman
Entrepreneur

"Overall experience was great in terms of setting the context and covering many key areas. The workshop was a great starting point to explore the look and feel of our brands and how they actually play a big role in the business. The biggest takeback for me was the broadening of the horizon in terms of how important design can be in communication and some ideas on how I can use it to powerfully communicate."

Elezabeth Niar
Founder, Beti Beta Singapore

"6 months into launching we felt the need to pivot our social media ; we did not know why or what but something did not feel right. 

Pooja helped us understand that we mixed our individual personalities with our brand that restricted our vision and potential. Our communication moved with our highs and lows and that deeply impacted our sense of clarity and our consumers trust. 

Our brand was never meant to be about us as founders. It had its own unique identity that we missed out on. To all founders and entrepreneurs out there Pooja is as real as it gets !!"

Krupa Shah
Founder Impressions

"Pooja brought a lot of clarity to our brand. She helped us identify what needed to change and guided us through small, meaningful shifts that made a big difference. She was very honest, warm, and understanding throughout the process. What we really valued was how practical she was — never pushing us to spend on anything unnecessary. Even after our sessions ended, she continued to check in and support us. Her approach was thoughtful and exactly what we needed."

Isha Mehta
Founder, Satori

"Thank you so much for all you do and the love you pour into your clients. I hope you take a moment to reflect on all the value you add to brands and the lives of the founders you impact . This was one of the best learning experiences I’ve had, It created a safe space to explore, reflect, and create without pressure. The modules were rich, easy to understand, and deeply engaging. Every time I feel stuck now, I ask myself: ‘What is the purpose?’ That shift alone has helped me keep showing up for my brand. Thank you for the hope, clarity, and motivation. You’re a wonderful speaker and so, so relatable."

Stuti Thaleshwar
Owner, Soni Kanji Anandji

"I have seen so much growth overall in the business and mindset. People are understanding the brand clearly and are connecting to it much more. I honestly don’t think it would have been possible to come this far without your guidance. I never thought I would get sale from simple self shot reel for a luxury product. It was insane how people responded to just simple and clear communication. As the owner I am so happy with the vision and direction I only see more growth coming…"

Veerali Raveshia
Founder, Loka

"The entire process was extremely rewarding. It made me think about my brand holistically, and helped clear so many grey areas. The psychology behind the design approach was especially helpful. Clarity was my biggest takeaway. It also made me more relaxed with how I handle social media. I miss it already. Though it was just 5 days, we covered so many key areas in depth. It was fun, interactive, and insightful. Great discussions, great feedback, and I even made new friends."

SRMD Divinetouch
Facilitators and Volunteers, Chennai

1. "We always focused on execution. This session helped us realise the power of starting with purpose. It shifted our mindset from just designing events to building meaningful, value-led communication." 2. "We now have a clear framework to plan and design with brand values at the center. The best part is that it actually reduces effort while increasing impact." "It helped us understand that designing a flyer isn't just about aesthetics. It's about communicating the core purpose of the event in a way that truly connects." 3. "It was an eye-opening realisation that social media isn’t everything. What really matters is building a real community around your brand. This session reminded us of that beautifully."

SRMD Divinetouch
Facilitators Ahemdabad

1. "The one-on-one session helped us see things from the brand lens. Every detail, from font to tone, was backed by intention. We now design with clarity, not confusion." 2. "We learned how to stand apart while staying aligned with the brand's vision. This session brought structure, soul, and strategy together in our event planning." 3. "We finally understood how to plan events for the brand with purpose. Not just in theme, but in tone, visuals, and values. The session gave us clarity, confidence, and consistency."

Samprati Doshi
Founder Najaranu Arts & Khuvi Organics

"It was actually an eye opened, I kept on doing courses on branding and digital marketing to learn different perspectives. But yours was another level. Best part was the personal care and interaction in mentoring the founder step by step. Your efforts were unmatched."

You have brains in your head. You have feet in your shoes. You can steer yourself any direction you choose.
- Oh the places you’ll go 
Client Experience
I show up as more than just a strategist
I’m your brand therapist.
My role is to help you get to the root of your vision, untangle the ideas in your head, and shape them into a brand that’s clear, compelling, and ready to grow.
Who am I as a strategist
I show up as more than just a strategist I’m your brand therapist.
My role is to help you get to the root of your vision, untangle the ideas in your head, and shape them into a brand that’s clear, compelling, and ready to grow.
That’s why my work always starts at the source:you.
Together, we create brand clarity from the inside out, so your business feels aligned, your brand moves with confidence, and your vision creates the impact it was meant to… without burning you out.
You have brains in your head. You have feet in your shoes. You can steer yourself any direction you choose.
- Oh the places you’ll go 
This experiment shows how design influences connection and perception.
Read the line shown below
from
Burnout
Clarity
To
Impact
Your eyes fixated on “Clarity”
Misplaced focus caused by incorrect color use breaks visual hierarchy. A clean design alone isn’t enough, functional hierarchy is essential to guide your audience smoothly through your message.
Your eyes fixated on “Clarity”
Misplaced focus caused by incorrect color use breaks visual hierarchy. A clean design alone isn’t enough, functional hierarchy is essential to guide your audience smoothly through your message.
Your eyes kept returning to “Clarity” while reading the sentence
Our brains crave harmony and flow. When balance is off, it demands extra effort from your audience, making your brand harder to remember and frustrating the overall experience.
You followed the gradient from “Burnout” to “Impact”
Strategic color psychology naturally directs attention, creating a reading flow
You thought, “Nice but confusing”
Design that isn’t aligned with the message erodes trust. Consistency is key to building authentic and lasting brand connections.
You loved the design more than the message
Over-branding occurs when visuals overshadow substance. Without clear communication, your core values get lost and your brand’s impact fades.
This experiment shows how design influences connection and perception.
Read the line shown below
From
Burnout
Clarity
Impact
To
01
Your eyes fixated on “Clarity”
Misplaced focus caused by incorrect color use breaks visual hierarchy. A clean design alone isn’t enough, functional hierarchy is essential to guide your audience smoothly through your message.
02
You followed the gradient from “Burnout” to “Impact”
Strategic color psychology naturally directs attention, creating a reading flow
03
Your eyes kept returning to “Clarity” while reading the sentence
Our brains crave harmony and flow. When balance is off, it demands extra effort from your audience, making your brand harder to remember and frustrating the overall experience.
04
You thought, “Nice but confusing”
Design that isn’t aligned with the message erodes trust. Consistency is key to building authentic and lasting brand connections.
05
You loved the design more than the message
Over-branding occurs when visuals overshadow substance. Without clear communication, your core values get lost and your brand’s impact fades.
A SEEKER
A MOTHER
A STRATEGIEST
A LIFELONG LEARNER
A SEEKER
A Mother
A Strategist
AN ENTREPRENEUR
A SeekeR
A Mother
A Strategist
An ENTREPRENEUR
Pooja Gandhi Shah

As a strategist, my approach combines creative psychology and consumer psychology to build brands that are not only successful but deeply fulfilling.

I specialize in helping purpose-driven founders craft values-led brands with lasting momentum

Building an impactful brand doesn’t require huge budgets; it requires clarity of vision, aligned action, and the ability to inspire your team.

I’ve never quite fit the mold of traditional design education -  I can’t sketch, code, paint : but I can feel deeply. I read the emotional undercurrents of a brand the way others might read analytics. This intuitive edge helps me create powerful, authentic brands that truly move people.

pooja
GANDHI
shah
I’ve never quite fit the mold of traditional design education. I can’t sketch, code, paint, or build : but I can feel deeply. I’m naturally attuned to emotions, energy, and people. I read the emotional undercurrents of a brand the way others might read analytics. This intuitive edge helps me create powerful, authentic brands that truly move people.
As a strategist, my approach combines creative psychology, and emotional insight to build brands that are not only successful but deeply fulfilling. I specialize in helping purpose-driven founders and entrepreneurs craft values-led brands with clarity, impact, and lasting momentum.
I believe creativity is a universal gift — a survival skill we all possess. Building an impactful brand doesn’t require huge budgets; it requires clarity of vision, aligned action, and the ability to inspire your team.
This is some text inside of a div block.
I’ve never quite fit the mold of traditional design education. I can’t sketch, code, paint, or build : but I can feel deeply. I’m naturally attuned to emotions, energy, and people. I read the emotional undercurrents of a brand the way others might read analytics. This intuitive edge helps me create powerful, authentic brands that truly move people.
As a strategist, my approach combines creative psychology, and emotional insight to build brands that are not only successful but deeply fulfilling. I specialize in helping purpose-driven founders and entrepreneurs craft values-led brands with clarity, impact, and lasting momentum.
I believe creativity is a universal gift — a survival skill we all possess. Building an impactful brand doesn’t require huge budgets; it requires clarity of vision, aligned action, and the ability to inspire your team.

A playlist for you to reset, reconnect and align

Say Hello
Thank you! Your submission has been received!
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Before we began...
What space were you in—creatively, strategically, or even emotionally
What shifted during our time together?
What clarity, confidence, or direction did you walk away with?
If any moments, reflections, or realisations stayed with you, I’d love to hear them. Let this be your story, in your own rhythm.
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